Can you tell me how many people named “John” in this world?
Is your name “John” too? Is your neighbor named “John”? OMG. And how about at school? how many “John” are there?

So how can i found the correct information about you? Of course i’m googling it!
And you will surprise how many “John” i find out at word wide world searching.

There is a cool way to measure your personal brand at world wide web. It connect the volume and relevance of your online ID by William Arruda and Kirsten Dixson, Authors,
Career Distinction: Stand Out by Building Your Brand

Digitally Dissed
Information about you: less
Brand image relevancy: not relevant
Negative Brand image: some negative image

Digitally Disastrous
Information about you: enough
Brand image relevancy: less relevant
Negative Brand image: none

Digitally Dabbling
Information about you: very much
Brand image relevancy: some relevant, some don’t

Digitally Distinct
Information about you: a lot
Brand image relevancy: mostly all relevant

In this digital age, you must decide which face you want to show to the world – Dan Schawbel (personalbrandingblog), so make sure it is relevant with the face that you want to show to the world.

Wanna share about your personal brand measurement result?

Related article:
Online Identity Calculator (beta) , testing your personal brand online ID
Online Reputation Management 2.0 and Our Mobile Future

Any who already watch Hancock movie, will get the red line message on it.
It’s about the important of delivering a correct brand image to public. A bad reputation of Superhero, is totally mess-up message, that does not relate into common superhero brand image.

I already wrote at Kolumnis.com in indonesian language about Hancock Movie, so here i just put my conclusions:

1. Take care your Brand Image, and make sure it is delivering the correct message.

2. Do not under estimate an effect from Social Medias, and other konventional medias (TV, NewsPaper, Radio, etc.), make sure they all in our side for delivering correct brand image message. If they don’t, be quick to create brand image recovery.

So, is your brand image message delivered correctly?

Related article:
Personal Branding ala HANCOCK (kolumnis.com)
Will Hancock Lead To An Increase In Interest In Online Reputation Monotoring And Social Media?
What Can Hancock Teach Us About Branding And Product Quality