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One of the main goals of online personal branding development is to be world-wide well-known. There is no more regional limitations, time and place. Your brand will fast, free spread at online medias.

As the largest search engine on the web and major directories, Google Definitely are our best friend for our brand development progress.

Each day google receives several hundred million queries through its various services. google doing your hardest jobs that is collecting a huge database of your brand market audience, gathering content from our blog and site, And now, all you gonna do is filtering the database to find the best suitable market and optimizing your message that shows on your online medias such as website or blog.

Google love You very much, they create so many free services to help you promote your brand through online medias. Here are some:

Google Analytics:
Use this service today and get started to creating targeted ROI-driven marketing campaign and improving your site/blog design and content.
from google analytics you can manage the result for:

•   Driving Traffic
•   Converting Visitors into buyer
•   Tracking and Testing wich page are perform the best
•   Analytics in Context (to broader applicability of web analytics.)

Google Alerts:
Choose your queries or topics, and create Alert to have your latest topics relevant google search result, such as news, webs, etc.
Some handy uses of Google Alerts include:

• monitoring a developing news story
• keeping current on a competitor or industry
• getting the latest on a celebrity or event
• keeping tabs on your favorite sports teams

Google Blog Search:
Find blogs on your favorite topics, match the topics into your expertise. find current blogs on your most interested subjects. Then you can start create a new professional networking with other blogs or sites that shows on

Google Co-op:
Create your own custom google search engine. Customize your search engine to make easier your search term, find specific search result that relate to your interested topics.

With Custom Search Engine, you can harness the power of Google to create a search engine tailored to your needs.

My Google Co-op:

Custom Search benefit for your personal branding development:

• to drive more prospective visitor for your success on branding development.
• to create your professional network and communities to contribute on the search engine development
• if you are adsense publisher, a custom search triger more revenues on your Adsense for search.

Google Translate:
Go Global !! When marketers want to promote their new brand, or strengthen their existing brand to another regional countries, the big wall is "Language". With google translate, you can break this wall easily. Google translate single word, text or even a complete web pages into eleven languages.

Google Patent Search:
Check out google patent search result, to make sure that your brand already available. If so, you can do the next step to patent it (if necessary). Believe me, you don’t wanna spend your life-time working on other peoples patented brand.

Google News:
Update your knowledge to catch-up fresh news on your professional expertise topics. You can event set up customised RSS feeds for the news subjects that interest you.

Popularity: 79% [?]

More than 90% of shoppers use the internet to research products before making final purchase decisions, but consumers said they were motivated to begin an online search only after viewing traditional forms of advertising such as magazine, newspaper and television ads.

This, according to a recent analysis of BIGresearch’s Simultaneous Media Survey conducted for the Retails Advertising  and Marketing Association. The surveym which measured consumption across media and retail channels by more than 15,000 consumers, was conducted in November and December 2006.

Michael Fielding
Staff Writer MARKETING NEWS Magazine
base on Source BIGresearch, LLC. Washington, Ohio

Then what happend on third country? just like Indonesia?

well, it started with cheap internet provider flooding the market here, that will bring improvement on consumer online behavior. Print Media, Radios and Television for third country already lead the way of advertising. This Medias will never Die. But consumer are eager and need more details information.

Well supported technology and provider made new media (online) growing rapidly.
Growing country people are more aware with this new media, and get used to be a new amusing habit.

As result, when they triggers by Print Media/Radios/Television Ads, they will continue searching the information online to strengthen their decision.

Then i think it soon will happened on third Country that "Traditional Advertising triggers Online Search"

Related:
Why they do "Googling" before buying thing? ~ Kenapa Mereka Googling Sebelum Membeli Barang?
Print Media Will Never Die ~ Media Cetak Tidak Akan Mati
Newspaper will not (ever) Die ~ Surat kabar tidak (akan pernah) mati

Popularity: 17% [?]